On Thursday, Warner Bros. joined forces with Nifty’s, a social media platform focused on non-fossil tokens (NFTs), and in late June the two companies will launch a storybook NFT collection “Looney Tunes: What’s Up Block?” The upcoming NFT will tell the unique story of the Looney Tunes and will also celebrate the 80th anniversary of the character “Tweety.”
Looney Tunes What’s Up Block?
A unique blockchain program based on Looney Tunes will utilize non-fusible tokens (NFTs) to tell the story, according to American film and entertainment companyWarner Brothersand the NFT-centric social media companyannounced Nifty’s. . Warner Bros. says it will collaborate again with the Nifties to release an NFT compilation called “Looney Tunes: What’s Up Block?” According to the announcement, NFT will be used to create “a fresh narrative of the Looney Tunes franchise” through a storytelling experience.
Looney Tunes is a series of animated short films started by Warner Bros. in 1930. The cartoons feature famous cartoon characters such as Bugs Bunny, Porky Pig, Daffy Duck, Wiley E. Coyote, Road Runner, Sylvester, Tweety, Foghorn Leghorn, Marvin of Mars, and Tasmanian Devil. Warner Bros. details that the NFT program allows Looney Tunes fans to “participate in fun activities and games both digitally and in ‘real life’ as the story unfolds, earning rewards and perks in the process.”
Rewards and perks include exclusive access to Looney Tunes merchandise, access to virtual Meet & Greets, unreleased content, new NFT drops, and more. Warner Bros. has recently launched a number of NFT projects, including the “Space Jam” NFT. Warner Bros. has recently announced a number of NFT projects, including the “Space Jam: New Legacy” NFT, Matrix-themed NFT avatars, and DC Comics-themed physical and digital hybrid NFT trading cards. The upcoming “Looney Tunes…What’s Up Block?” NFT will celebrate Tweety’s 80th anniversary and the popular yellow canary will be the first character to appear in the NFT collection.
“Looney Tunes is a pop culture sensation that represents a golden age of animation with over 80 years of stories and laughs,” Josh Hackbarth, head of NFT commercial development at Warner Bros, sent to Bitcoin.com News detailed in a statement sent to Bitcoin.com News.” From the recent success of “Space Jam; A New Legacy” to the classic cartoons of the 1940s and ’50s, these beloved characters continue to evoke nostalgia and excitement across all generations.” The Warner Bros. executive added:
In today’s world of digital engagement and evolving technology, the Looney Tunes Collection will further extend the reach of the franchise, bringing together fans from around the world to offer unique experiences, community building, storytelling and a whole new way to engage The Looney Tunes Collection is celebrating its 80th birthday today. And what better way to kick things off than with Tweety celebrating her 80th birthday.
According to the Looney Tunes NFTAccording to the Twitter accountPre-sales will begin on June 20, with general sales starting the next day, according to the NFT’s platform “Nifty” feature, which takes a snapshot on June 15 and drops on the web portal, which it describes as going live on June 23 The company has been working on the project for some time. Warner Brothers’ announcement notes that the NFT will be minted on the Palm blockchain network.
The Looney Tunes collection is the third collaboration with Nifty’s, an NFT-centric social media platform; Nifty’s, an NFT company, also worked with Warner Bros. on Matrix NFT and Space Jam NFT Warner Bros.’ redeemable DC Comics-themed NFTs stemmed from a collaboration with Immutable X, an Ethereum-based layer 2 (L2) protocol
Image credits: Shutterstock, Pixabay, Wiki Commons