Nvidia, Graphics Processing Units and Artificial Intelligence (AI) The company believes that 2023 could mark the beginning of a metaverse-driven era in the automotive industry. As part of this new concept, the automotive company will incorporate Metaverse technology and implement it in its industrial and retail operations.
Nvidia believes Metaverse technology will become part of the automotive industry by 2023
Nvidia, one of the world’s largest AI and graphics companies,Predictions In 2023, this year will be the year many auto companies begin to integrate their operations with the Metaverse.
The company believes he has two different ways of doing this integration. First, the implementation of the metaverse tools will allow companies to monitor the entire vehicle production process and suggest improvements. This is possible thanks to the “digital twins” built into the factories where these cars are built.
The design process also benefits from this integration, allowing designers to collaborate in virtual spaces and bring their work to life for production.
Some companies are already using this type of approach. For example, Renault, which announced its industrial metaverse in November, aims to save him $330 million in its implementation.
Retail’s Approach
But not only industrial processes will be part of this evolution, retail will ostensibly benefit from this change. Nvidia believes that using Metaverse technology will improve the relationship between customers and products.
The company declares:
Customers also benefit from an enhanced product experience. A full-fidelity real-time car configurator, his 3D simulation of cars, demonstrations in augmented reality, and virtual test drives all help bring cars to customers.
In this sense, some automotive brands are also involved in bringing their products into the metaverse to reach a wider audience. Fiat, the car brand of the Stellantis Group, launched its first Metaverse store on December 3, allowing potential customers to take a virtual tour of his one of its cars. You can even test drive on virtual courses in the Metaverse showroom.
Another automaker, Ford, has filed for 19 different trademarks in preparation for a possible metaverse push on September 2nd.
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