NTT DOCOMO, Japan’s largest telecommunications operator, has launched a new department dedicated to promoting metaverse. research and development of software and hardware solutions to integrate augmented reality products for Japanese carrier customers.
NTT DOCOMO enters the Metaverse.
Telecommunications carriers around the world are interested in the metaverse and the new services this digital world can bring to their customers, and NTT DOCOMO, Japan’s largest wireless carrier with over 80 million customers, earlier this month launched its own metaverse division, marking the company’s first move into the metaverse market. Earlier this month, it launched its own metaverse division, marking the company’s first move into the metaverse market. {The
division, named Qonoq, will have 200 employees and focus on building software and hardware-based products for the company’s users and customers. The new organization will have an estimated budget of about $412 million and will focus on three main areas.
The first area involves providing a metaverse experience through a unique world called “XR World” and a virtual concert venue called “Matrix Stream” that will be optimized for content distribution.
The second area of focus includes “digital twin” businesses that allow customers to supplement information about a particular venue with augmented reality; the third involves the creation of hardware devices that allow for an immersive metaverse experience.
Telecommunications Companies in the Metaverse
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Currently, the biggest proponent of the metaverse concept is Meta, formerly known as Facebook, but some telecommunications companies are also seeing the value in integrating this type of service into their portfolios. Telefonica, one of the largest telecom operators based in Spain, has partnered with Meta to create its own Metaverse hub in Spain and has also partnered with Qualcomm to produce Metaverse experiences for its customers.
Orange, another European telecom operator, is also interested in entering the metaverse and has opened a cyberspace-based center to teach digital skills in a virtual world. Korean telco SK Telecom has already developed its own metaverse platform, dubbed Ifland, and is in the process of refining the platform to open it up to European users through apartnership with Deutsche Telekom
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