Two Japanese automakers, Nissan and Toyota, have begun work in the meta-universe. Nissan’s virtual showroom can be used for car presentations and other events, while Toyota’s workspaces are used for employee meetings.
Japanese automakers Nissan and Toyota became the latest global corporations to join the metaclass universe, after a report revealed that the former launched a virtual showroom and the latter created virtual workspaces. Having established their presence in the meta-universe, the two automakers joined their European counterparts Volkswagen and Mercedes Benz in using the technology.
According to a report from Nikkei Asia, Nissan has created a digital reality version of its Tokyo-based Nissan Crossing gallery that can be used for car presentations and other events. On its website, Nissan Motor Corporation said that with Invisible-to-Visible, an augmented reality interface that connects to the meta universe, it has created “limitless possibilities for services and communications that will make driving more convenient, comfortable and immersive.”
On the other hand, Toyota, which is one of the world’s largest automakers by volume, has reportedly created virtual workstations for some departments and its subsidiaries. Using avatars, employees participate in company meetings as well as communicate with each other.
According to the report, the parent company’s technical development and human resources teams are already using virtual workstations. Further expansion of this practice is planned, according to the report.
Another communication option
Meanwhile, a Toyota spokesperson suggested that the Covid-19 pandemic and related restrictions on human mobility inspired the automaker’s decision to launch virtual workplaces.
“As more people are working from home because of the coronavirus, we are giving young employees and others the opportunity to communicate internally,” an unnamed auto maker spokesperson was quoted as saying.
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