Japan’s leading social network and messaging app LINE has launched a trading platform for non-playable tokens (NFT). The new service allows LINE’s 90 million users to send and exchange NFTs with their friends.
‘LINE NFT’ marketplace launched
LVC Corp., operator of the crypto-asset and blockchain business LINE, announced Wednesday the launch of LINE NFT, a non-playable token marketplace available only in Japan. LINE describes itself as “the fastest-growing mobile messenger app in the world.” It offers free messaging, voice calls, and video calls.
“Starting today, LINE NFT will offer about 40,000 NFT products for sale, including Yoshimoto NFT Theater,” the announcement notes, adding that “Users can store purchased NFTs in their LINE Bitmax wallet.”
Yoshimoto NFT Theater includes NFT videos from Yoshimoto Kogyo Holdings Co. Ltd. Bitmax is a cryptocurrency exchange launched by LINE in September 2019. It is accessed through the LINE app.
In the announcement, more details:
Through the LINE app – with a user base of about 90 million in Japan – they can conveniently send or exchange NFTs with their LINE friends.
The LINE NFT marketplace will also offer NFTs of popular characters including Gyuunyuuu, Usagyuuuun and Betakkuma, as well as NFTs from the anime series “Patlabor: Mobile Police.” The company added that more NFTs “from different genres” will be offered later.
Emphasizing the “LINE Blockchain Designed For Everyone” concept, LVC Corp. said that in the future it intends to “provide NFT and other blockchain services and technologies that can be practically applied to users’ daily lives.”
Japanese e-commerce giant Rakuten is also launching an NFT trading platform. “Rakuten NFT is a service that provides users with a trading platform for buying NFTs, as well as peer-to-peer buying and selling NFTs in various areas such as sports and entertainment, including music and anime,” the company said in a Feb. 25 statement. “The service for peer-to-peer NFT content giveaway and sale is scheduled to launch in 2023 or later.”
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