Coinshares Invests In Swiss Bank As Customers Increasingly Turn To Crypto

The digital asset investing company CoinShares is expanding its position in the world of regulated financial institutions through a stake in the Swiss online bank FlowBank and secures a stake of more than 9% in the business.

The Swiss bank has observed “a dominant trend of [customer] interest to invest in [cryptocurrencies] and we are here to meet demand,” Caroline Puder, head of marketing and communications at FlowBank, told .

Powder further stated that FlowBank’s association with CoinShares furthersolidifies the bank’s mission of “creating a seamless and innovative banking and investment journey for its clients”. She added that today”Flowbank’s clients can invest in CoinShares crypto [exchange Traded Products].”

Due to CoinShares’ investment, the bank is aiming to introduce a number of new cryptocurrency-related features for its clients in 2022.

“Thanks to CoinShares’ technology stack offering, customers will be able to buy, HODL, sell, share cryptocurrencies as well as other tokenized assets directly from their FlowBank account from early next year,” said the bank’s marketing and communications chief.

The value of the last investment was not disclosed.

Last June, Jean-Marie Mognetti, CEO of CoinShares, predicted in the company’s annual report two trends that are likely to shape the crypto industry this year. The first is the “great awakening” of global investors and corporate treasurers to the role of digital assets in a portfolio. The second is a more “avant-garde” trend that will see high alpha generator bets on the edge of innovation (decentralized finance (DeFi), non-fungible tokens (NFTs), Web3.0, Identity and prediction markets).

CoinShares reported that its total income doubled in 2020, reaching GBP (USD 25m), while the company’s total assets rose to GBP 1.96Bn (USD 2.67Bn), an increase of about 290% over the previous year.

FlowBank was founded in 2020 and holds a banking license from the Swiss Financial Market Supervisory Authority (FINMA).