After rap star Snoop Dogg bought Death Row Records in February, the hip-hop legend turned Death Row into a non-fundable token (NFT) backed by blockchain technology label, he explained. On Thursday, Snoop’s Brand Partnership Manager Nick Adler, along with record label executive DJ EFN, Grammy-nominated musician BT, and Leila Steinberg, former manager of Tupac Shakur, joined the newly created Gala Music advisory board.
Snoop’s Blockchain Ambitions
Snoop Dogg’s blockchain ambitions are moving forward with the legendary rapper’s brand partnership manager Nick Adler joiningas an advisory board member of Gala Music. Snoop has been a fan of cryptocurrency for nearly a decade, even accepting bitcoin (BTC) for an album in 2013.
More recently, Snoop has been an avid fan and promoter of non-fiat token (NFT) technology; over a year ago, Snoop revealed that he was a crypto whale with millions of dollars worth of NFTs. At the time, he told the public that he was “” Cozomo de’ Medici, a Twitter character known for NFT marketplaces such as Opensea, which has a large stash of blue chip NFTs.” He disclosed that he is.
In early 2022, headlines dashed that Snoop had acquired Death Row Records, the record label that launched his music career. The rapper purchased the label from MNRK Music Group and released his 19th album, BODR. After the acquisition, Snoop told the media thatblockchain technology and NFT would be key elements of Death Row’secosystem.
“Think of me taking one of my masterpieces that you love to death, that you’ve always treasured and that means so much to you,” Snoop explained to media publisher Complex in April 2022. “Now you have the right to buy it, own it, trade it, and make money with it. Now you actually own a piece of Snoop Dogg’s estate, as opposed to having a copy of his CD that I lost.”
During the interview, Snoop added:
Now you can actually own something that is yours and profit from it. That’s the direction I feel this industry is going, I’ve been in it for 30 years. My fans come for me and I charge them for everything: t-shirts, concerts, etc. …… And yet, they don’t give me anything back. Don’t sit down
Snoop’s brand manager Nick Adler joins newly launched gala music advisory board, legendary rapper disses streaming platform
On Thursday, blockchain music company Gala Music revealed that Snoop brand manager Nick Adler has joined the newly launched Gala Music advisory board. In a tweet, Gala shared a video of all board members, including DJ and composer BT, Tupac Shakur’s former manager Leila Steinberg, and record producer DJ EFN. Billboard.com contributor Benjamin James andBrandon Tatum, vice president and global head of music business at Gala Music, spoke about the new advisory board.
“The creation of this advisory board is an exciting next step in Gala Music’s growth,” Tatum elaborated.” The Gala Music executive added, “We look forward to leveraging the knowledge and industry-specific wisdom of these entertainment industry experts and guiding the Gala team with high-level vision and initiatives to increase the likelihood of sustained success.
In April 2022, Snoop appeared on the “Drink Champs” podcast, where the rapperdetailedthe removal of Death Row Records’ catalog from streaming sites like Spotify. Snoop explained at the time that streaming platforms don’t pay, only record labels and streaming platforms get paid, and Snoop told the “Drink Champs” host that in the near future, Death Row’s application and metaverse He told the audience that there will be music streamed.
“Because those platforms don’t pay for it. So what I wanted to do is take my music and create a platform like Amazon, Netflix, or Hulu. It would be an app for Death Row, and the music would live in Metaverse in the meantime.”
What do you think about Snoop Dogg’s blockchain ambitions and Nick Adler joining the newly created Gala Music advisory board? Let us know what you think about this subject in the comments section below.
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